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China is transforming from a hardware manufacturing nation to a manufacturing power.
Release time:
2018/4/8 16:54:37 |
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| 10 years have created a legend. China International Hardware Exhibition has been going on for 10 years. In the past 10 years, with the rise of China's hardware industry, China International Hardware Exhibition has jumped to the second largest exhibition in the global hardware industry. "Promoting industry progress with the exhibition", Zhang Dongli, director of the China Hardware Association, said that this mission and the focus of work had run through the whole 10 years from "fifteen" to "11th Five-Year". In the past 10 years, the association has taken the exhibition platform as a platform to continuously guide and promote the transformation and promotion of the industry, accelerate the transformation from the quantity growth to the quality, and try to promote the whole industry to accelerate the transformation of the "hardware manufacturing country to the manufacturing power". Today, China International Hardware Exhibition has reached the global level and has become an important stage and window for China's hardware industry to communicate with the world. Promote the exchange: the exhibition fostering big market lets Chinese hardware go to the world, set up a hardware professional exhibition which belongs to China and has international influence. Through technology orientation and market orientation, it promotes the level of industry development and the road of independent innovation and independent brand - this was 10 years ago, the China Hardware Association founded the exhibition. The purpose and purpose of the meeting. Shi monlan, executive vice director of China Metal Products Association, said. Looking back on the development of the 10 years, Shi monk and LAN regrets that "in the past 10 years, from the development strategy to the connotation of the exhibition, we have carefully cultivated the" China International Hardware Exhibition "as a product. In order to make the exhibition more scientific and steady development, make it the international first-class hardware professional exhibition, we do not seek for the greater the better the better, but the better the better the development. " In the past 10 years, China International Hardware Exhibition has adhered to the policy of "stabilizing the scale, enriching the connotation, improving the level, strengthening the service and creating the greater value". It has gradually increased at a rate of more than 10 thousand square meters a year, not only gradually expanding the international exhibition of the hardware products and category, but also increasing the connotation of the exhibition, and showing the level to the country. The first-class level of the international professional exhibition is constantly rising. In 2010, the scale of China International Hardware Exhibition has reached 110 thousand square meters, and 2300 exhibitors. Among them, there are exhibitors from 18 countries and regions, including Germany, France and Britain. China International Hardware Exhibition has become an important platform to cultivate China's hardware market and integrate Sino foreign trade exchanges and cooperation. Promoting innovation: the exhibition is a big stage to guide the industry to develop a high profit and high value-added innovative industry, which has been a problem that the association has fully promoted and solved in recent years, Zhang Dongli said. "Innovation is the theme of all China International Hardware Exhibition". Zhang Dongli said that, in the past 10 years, China International Hardware Exhibition has adhered to the "market oriented, technology oriented" orientation, set up a platform for "innovation", set up a new display area at the exhibition hall, and exhibited new products, new technology, new technology and new materials. 5 years ago, the first "Intellectual Property Office" was set up at the exhibition. Experts and lawyers worked on the scene to avoid the production of counterfeit products and encourage enterprises to bring new products to the exhibition site. Every exhibition will hold the award of innovation product award, and award the "hardware innovation product" certificate for the award-winning enterprises. We can give strong support and promotion to innovative technologies and products that can guide the industry. These initiatives make the exhibition "technology oriented" more prominent and more adequate. Zhang Dongli said: "this is a demonstration role, guiding the hardware industry to accelerate the transformation and promotion, more emphasis on the development and utilization of new products, new materials, and more attention to the healthy development of the industry." It can be said that nowadays, China International Hardware Exhibition has become a weathervane that guides the development of industry and a barometer of market change. To promote transformation: to create a Chinese hardware brand "China International Hardware Exhibition" provides a wonderful stage for the independent innovation of Chinese brands. Each year, we are pleased to see that the independent brand awareness of the Chinese hardware enterprises is becoming stronger and stronger. In the exhibition, more and more kinds of products are involved in the main brand and innovative products. The technology content is also rising. The new brand exhibition area of the enterprise is the most attracting and most noticeable place. Shi Senglan said. In the past 10 years, the China Hardware Association has guided the industry's brand management, innovation and development to accelerate the transformation and get the positive response from the whole industry. In particular, many large scale OEM export enterprises have accelerated their transformation to independent innovation and independent brand production. As of 2007, the industry has 10 categories of products, 48 brands entered the list of Chinese brands. There are 13 industry industry top 115 brands, involving tools, locks, faucets, vacuum cups, cutlery and so on. In addition, with the local government, 39 national level China hardware production and export bases have been cultivated and named in China, and an industrial cluster with a professional subdivision and a close industrial chain has been created. The atmosphere that exhibition will drive the industry to build China's hardware brand will be more intense. Shi Senglan said that since 11th Five-Year, the association will promote "independent innovation and independent brand" as the top priority in guiding industry transformation. The adjustment of product structure is speeding up, and the proportion of quality products is rising. |
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